Automated front-end performance: How do you calculate developer ROI?

eCommerce Today

Gordon Kiser‘s insight:

Tammy Everts posted this great blog on calculating ROI in regards to automated front-end performance.

from Tammy:

“One of the reasons I’ve avoided writing a post on the person-savings from automated FEO is because I believe very strongly that automated FEO is a tool that is best used in conjunction with great developers – not as a replacement. I have seen benign ROI calculations like this one used by number crunchers to justify making damaging resource reductions. (Don’t be fooled, CFO guy. Your developers are a key asset.)”

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